Report: Apple to Announce Laptop Upgrades
May 17, 2017
Apple will reportedly announce an update to its lineup of laptops at its
annual developer conference, known as WWDC, in June.
The report from Bloomberg suggests Apple is responding to increased
competition from rival Microsoft.
According to the report, Apple will announce three new laptops: The
MacBook Pro will get a quicker processor, as will the 12-inch MacBook
and the 13-inch MacBook Air. The processors, according to Bloomberg,
will be Intel’s newest, seventh generation chips.
Apple’s laptops account for 11 percent of the company’s annual $216
billion in sales. iPhones make up nearly two thirds of the company’s
Microsoft recently unveiled its own Surface Laptop as a possible
competitor to MacBook Air. That device reportedly boots up quickly and
has a touchscreen.
According to Bloomberg, the new MacBook Pro would share the same basic
external look of the current models.
It has been seven years since Apple redesigned the MacBook Air and more
than a year since the company released a new MacBook Pro. The 12-inch
MacBook saw its last update last spring.
Apple will also reportedly announce an upgrade to its macOS operating
The WWDC will start June 5.
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