Outlook Series | James Taylor, VP Marketing Fair Isaac | Driving Smarter Decisions with EDM

<SCRIPT language='JavaScript1.1' SRC="http://ad.doubleclick.net/adj/N553.ae.entrepreneur/B2608140.5;sz=160x600;click=http://atlas.entrepreneur.com/accipiter/adclick/CID=0000099e64e3f66300000000//site=Entrepreneur.com/area=homepage/aamsz=Skyscraper/acc_random=85200910/pageid=85200910/relocate=;ord=85200910?"></SCRIPT><NOSCRIPT><A HREF="http://ad.doubleclick.net/jump/N553.ae.entrepreneur/B2608140.5;sz=160x600;ord=85200910?"><IMG SRC="http://ad.doubleclick.net/ad/N553.ae.entrepreneur/B2608140.5;sz=160x600;click=http://atlas.entrepreneur.com/accipiter/adclick/CID=0000099e64e3f66300000000//site=Entrepreneur.com/area=homepage/aamsz=Skyscraper/acc_random=85200910/pageid=85200910/relocate=;ord=85200910?" BORDER=0 WIDTH=160 HEIGHT=600 ALT=""></A></NOSCRIPT> The need to make decisions with greater precision, consistency and agility is the driving force behind enterprise decision management.

EDM leverages predictive analytics and business rules management to ramp up business intelligence to the next level from reporting to the execution of decisions.

Adding EDM to BI extends the value of analytics driven insights, and allows businesses to make smarter strategic, tactical and operational decisions.

We interview James Taylor to gain insight into to making smarter decisions with EDM.

James is the VP of marketing at Fair Isaac.

Click here to visit James' web log.

Click here to download Fair Isaac's white papers on EDM.

43 Minutes