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Today’s decision-makers need easy access to information and the tools that allow them to derive new insights on demand.

BI business users are seeking the simple and fun experience that their personal tools are providing.

That stands in contrast to BI applications that can be difficult to learn, navigate and use.

Another challenge for users comes in the form of including data from external sources.

Excel files, text files, XML files, or even Web pages can be difficult for the average user to integrate with relational
or multidimensional data retrieved from traditional BI solutions.

But while business users demand easy of use, IT needs standards and control.

IT also needs to leverage a solution that ensures data quality, integrity and security.

We interview Michael Tejedor to gain Microsoft's perspective on self service business intelligence.