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GXO Bags Fluidra Logistics Deal

July 05, 2022

New partnership launches Fluidra’s first warehouse in France, bringing products closer to customers in France and Belgium

Spain-based company to occupy 15,000 square meters initially in facility outside Lyon

GXO Logistics has won a contract to operate Fluidra’s first distribution center in France. Fluidra, a global leader in the pool and wellness industry, will use the facility to improve the service level and quality of deliveries to its customers in France and Belgium.

“We are delighted to provide our advanced logistics services for Fluidra’s first distribution center in France,” said Bernard Wehbe, GXO’s Managing Director, France. “We are using our vast experience and expertise to optimize Fluidra’s distribution center operations, lowering its costs and providing improved service and quality to its customers.”

Prior to awarding this contract to GXO, Fluidra serviced its markets in France and Belgium from distribution centers in Spain. Fluidra is changing its distribution model for France and Belgium to improve its service for both markets and has now partnered with GXO to implement a local distribution center outside Lyon.

“This agreement combines our expertise in manufacturing and distributing pool equipment with GXO’s expertise in logistics to enhance our customer service and make operations more efficient,” said Stéphane Figueroa, General Manager of Fluidra Commercial France and Fluidra Belgium. “Thanks to this partnership, we can extend the promise of a perfect, seamless pool and wellness experience to our professional customers.”

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